Techpase
Business process automation

Workflow automation built around you

Business process automation is what we do best. Techpase maps how work moves through your business, then automates the repetitive steps with Zoho CRM workflows, Zoho Flow, Zapier and custom API integrations, from lead assignment to payment reminders.

  • Fewer manual steps
  • Consistent follow-ups
  • Clear ownership
Automation in action
Zoho CRMLeads
Priya NairExample Traders
    nativeBuilt into the appsconnectorZoho Flow or ZapiercustomAPI or code

    An illustration of workflows Techpase sets up. Names, values and timings are examples, and each step depends on your apps, plans and configuration.

    Native, connector or custom

    Not every automation needs code. We use the simplest reliable option for each step, so your workflows are easier to maintain.

    native

    Native automation

    Features already inside your apps and their direct integrations, set up through configuration rather than code.

    • Zoho CRM workflow rules, assignment rules and scheduled actions
    • Zoho Books payment reminders and the Zoho CRM integration
    • Zoho CRM webhook actions and Zoho Voice’s Zoho CRM integration

    Our first choice. Available features depend on your app editions.

    connector

    Integration platforms

    Zoho Flow or Zapier connect apps that don’t talk to each other directly, using triggers, actions and logic.

    • Zoho Flow: 1,000+ cloud and on-premises apps
    • Zapier: 9,000+ apps
    • Conditions, branches and delays between steps

    When two apps have no direct integration, or a process spans several apps.

    custom

    Custom integrations

    Code we write and maintain: Deluge custom functions and REST API integrations with your other systems.

    • Zoho CRM REST APIs for records, bulk data and notifications
    • Deluge functions in CRM workflows, such as sending WATI WhatsApp templates
    • Deluge functions for logic the standard tools can’t handle

    When your own software or a complex rule needs it. We document what we build.

    How we choose: native first connector when apps don’t connect custom only where needed

    The tools we work with

    Pick a tool to see what it does well and where its limits are.

    Zoho CRMnative

    Zoho CRM workflows

    Rules that act when a record is created or edited, on a date, or when a score changes, without leaving your CRM.

    • Email alerts, tasks, field updates and record creation
    • Scheduled actions that run minutes, hours or days later, cancelled automatically if the record no longer matches
    • Assignment rules that share leads round robin or by criteria
    • Built-in webhook actions to notify other systems, plus custom functions when code is needed

    Workflow rules are in every edition, with limits by edition. Assignment rules, webhooks and Blueprint start from Professional.

    Zoho Flowconnector

    Zoho Flow

    Connects Zoho apps with each other and with 1,000+ cloud and on-premises apps, and is our usual choice when Zoho apps are at the centre.

    • Triggers from app events, webhooks, emails and RSS feeds
    • Decisions, if/else branches, delays and reusable subflows
    • Run history for every step, with failed runs that can be rerun
    • Deluge custom functions for advanced logic

    Free plan: 5 flows and 100 tasks a month. Custom functions from Standard; on-premises integration and premium apps on Professional.

    Zapierconnector

    Zapier

    Connects 9,000+ apps, so it’s useful when a tool you rely on isn’t covered by Zoho’s own integrations.

    • Zaps that run actions when something happens in another app
    • Filters and paths to run steps only when conditions are met
    • Formatting tools for dates, currency and text
    • Webhooks to reach apps through their APIs

    Free plan: two-step Zaps and 100 tasks a month. Multi-step Zaps, premium apps and webhooks on paid plans.

    custom

    Custom APIs and functions

    When off-the-shelf connectors aren’t enough, we write the integration ourselves and hand you the documentation.

    • Zoho CRM REST APIs to create, read, update and delete records
    • Bulk APIs for large data transfers, and notifications when data changes
    • Code on your systems’ side to receive and process data sent by CRM webhooks
    • Deluge functions for calculations, validations and multi-app logic

    API usage is limited by daily credits that depend on your Zoho CRM edition. Your other system needs an API we can connect to.

    Sources: Zoho CRM workflow rules, Zoho CRM editions, Zoho Flow plans, Zoho Flow logic, Zapier plans and Zoho CRM APIs. Checked October 2026.

    Automations we set up

    Common starting points. Every business is different, so we adapt each one to your process.

    Lead assignment

    native
    Web form→Lead→Rep

    New leads are shared among your sales team by round robin or by rules such as region or product, with a follow-up task for the owner.

    Invoice from a won deal

    native
    Deal won→Zoho Books invoice

    With the Zoho Books and Zoho CRM integration, an invoice can be created in Books when a deal is won.

    Payment reminders

    native
    Due date→Reminder emails

    Zoho Books sends automated reminder emails before, on and after the due date, on the schedule you set.

    WhatsApp notifications

    custom
    CRM event→Deluge function→WATI template

    Following WATI’s guide, a Zoho CRM workflow runs a Deluge function to send an approved template. WATI documents this method for Zoho CRM Enterprise and above; Zoho Flow’s WATI actions are a connector alternative.

    WhatsApp automation

    Missed-call follow-up

    native
    Missed call→Callback task

    A Zoho CRM workflow rule on missed calls can create a callback task for the right person.

    Cloud telephony

    Data sync between apps

    connector
    App A→Zoho Flow or Zapier→App B

    Records copied or updated between apps that don’t integrate directly, with conditions so only the right data moves.

    How Techpase makes it easy

    Four stages take you from a manual process to automation your team can trust.

    01

    Workflow discovery

    We map how work moves today: who does what, which apps hold the data, and where steps are repeated or missed. Then we agree which steps to automate first.

    Process mapApps and editionsPriorities
    02

    Implementation

    We build each step with the simplest reliable option: native rules first, Zoho Flow or Zapier where apps need connecting, and custom code only where it’s needed.

    Native rulesConnectorsCustom integrations
    03

    Testing

    We run every workflow with sample records, including the awkward cases: missing data, duplicates and failed steps. You review the results before anything goes live.

    Sample recordsEdge casesYour sign-off
    04

    Go live and support

    We launch, train your team, and document how each automation works. Afterwards we monitor, fix issues and adjust workflows as your business changes.

    LaunchTraining and documentationOngoing support

    Questions about workflow automation

    Can’t find your answer? Message us on WhatsApp and we’ll reply.

    Do we need Zoho Flow or Zapier?

    Not always. Many processes can be automated with the apps’ own features, such as Zoho CRM workflow rules or Zoho Books payment reminders. We add Zoho Flow or Zapier when two apps don’t connect directly, and custom code only when neither is enough.

    What is the difference between Zoho Flow and Zapier?

    Both connect apps with triggers and actions. Zoho Flow connects 1,000+ cloud and on-premises apps, works especially well across Zoho apps, and supports Deluge custom functions on paid plans. Zapier connects 9,000+ apps; its free plan is limited to two-step Zaps and 100 tasks a month, with multi-step Zaps on paid plans. We recommend the one that fits your apps and volume.

    Which Zoho CRM edition do we need?

    Workflow rules are available in every edition, with limits that vary by edition. Assignment rules, webhooks and Blueprint start from the Professional edition. We check your edition during discovery and design around it.

    Can you connect our own software?

    Usually, if your software has an API. We use the Zoho CRM REST APIs, webhooks and custom functions to exchange data with your other systems, and we document what we build.

    What happens if an automation fails?

    We test every workflow before launch, including failure cases. In Zoho Flow, each run’s history is visible step by step, and failed runs can be rerun. As part of ongoing support, we monitor and fix issues as your processes change.

    How is pricing handled?

    Subscriptions for Zoho apps, Zoho Flow, Zapier or other tools are separate from Techpase’s implementation charges. Billing depends on the plans you choose. We share our charges in a formal proposal once we understand your processes.

    Ready to automate your workflows?

    Tell us which tasks take up your team’s time, and we’ll show you what can be automated and how.

    Chat with us